Optimising your social media platforms

We are living in a world that revolves around social media, it’s used in all aspects of life, but over recent years businesses have started to take this as an opportunity to increase exposure, gain a following and share what they do to a wider audience. Social media is now a huge part of business and if you aren’t on it you’re potentially missing out on thousands if not millions of people to connect with and countless opportunities.

Voice Search and the Impact on SEO

As technology continues to develop, so will a crucial component of digital marketing, SEO. Search Engine Optimisation is a process in marketing used to improve visibility of your site through relevant searches. Search is one of the main ways that potential customers find your business, therefore the better the visibility on the main pages of […]

What you need to know about the Help to Grow: Digital...

As the UK Government works to help businesses following a tough year, we’ve seen several new initiatives launched. The latest being the Help to Grow: Digital campaign, which was introduced in the Budget 2021 report. Attending a webinar run by Oxfordshire accountants and tax advisers, The MGroup , we explored the Budget 2021 report and […]

XIST2 Business Update: One year on, a totally virtual workforce &...

What a crazy 12 months it has been for everyone. We have, much like everyone else, spent it trying to find ways to help the business continue to grow organically, while making the business sustainable. So here we are, 12 months on, still a fully virtual business and experiencing a great rate of organic growth. How? Visibility has been the key. Now we want to help our clients.

The Importance of Images in Social Media

There are few things more important in Social Media than images. They are powerful, they grab attention and they are the core of the message. Images are much more than a picture, they are a virtual bookend to the message you want to share. The following five points highlight the importance of imagery: 1) Adding visual […]

The Future of Clubhouse

Our host for The Business Brunch, Imisi Adefala of Inspiring Action Media was joined by his guest, Adham Alimukhamedov of Stick2Win to discuss the future of Clubhouse, an invitation-only audio-chat social networking app launched in 2020 by software developers Alpha Exploration Co. As of December 2020, it was valued at nearly $100 million with latest valuations exceeding $1 billion. What does the future hold?