Managing Expectations | The Business Brunch

Knowing how to approach another organisation to promote your services is never easy, especially during a pandemic when we’re all juggling so many balls. But, when it comes to approaching larger organisations, what tips can SME’s learn from the large organisations to give them a chance to at least be in the conversation?

Being part of a community like B4 is one way to get closer to organisations such as Nieslen IQ and Unipart, so we asked Nadine Hatten (Head of Consumer Intelligence EMEA APAC at Nielsen IQ) and Frank Nigriello (Director of Corporate Affairs at Unipart) what else you can do to count blue chip companies in your customer portfolio.

This edition of The Business Brunch also features Alison Haill of Oxford Professional Consulting and B4’s Richard Rosser.


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