Differentiation – how to stand out in a crowded market

The pandemic has thrown into question lots of new challenges for businesses. The way we work, the way we deliver our products or services and how we all stay connected and engaged to name just a few. One thing it’s thrown up for many right now, is how to stand out amongst the plethora of other, often similar, businesses out there and sometimes it can seem like a battle to make ourselves heard. So how do you stand out for all the right reasons? B4 members Nick Hughes and Sarah Wyatt share their insights…

Introducing Charlotte Gridley

Driven to create the most breathtakingly beautiful photorealistic portraits in oils, this gifted and incredibly talented young artist’s work will be on display for all to experience and enjoy in her first exhibition at the prestigious Iona House Gallery in Woodstock, Oxfordshire from 28th March until 10th May.

Who owns your brand reputation?

It’s on the tip of your tongue, I know… At least, I really hope it is. If Covid-19 hasn’t brought your brand reputation conversations to the fore, then I’m guessing reputation management is gloriously integral in everything you do and it’s clear and understood who owns brand reputation in your organisation. Isn’t it…?

Web whizzes move in at Howbery Park

Digital Marketing Agency, Zanzi Digital, has relocated its office to Howbery Business Park. Managing Director, Jayne Reddyhoff, and CEO, Ned Wells, who both have a background in business consultancy and senior management in blue chip organisations – Jayne with Logica and Oracle, and Ned as former Head of Digital Strategy at a large web development agency – formed Zanzi in 2014 by combining their two separate businesses.

Oxford & Oxfordshire World Class & Connected

Oxford and Oxfordshire were top of the 2017 Demos-PwC Good Growth for Cities index and the 2018 Arcadis ‘Investing in Britain’ report names Oxford as the 2nd best city in the UK for Growth Potential. As Oxfordshire’s leading business networking community, B4 aims to play a key role in this growth.