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B4 BETTER BUSINESS ECOSYSTEM: Target’s ‘Pillars of Purpose’

Sam Kandiyali of Target PR shares Target’s Pillars of Purpose – a conceptual model that explores the relationship between PR and purpose (why an organisation exists).

Sam is joined by co-lead of the B4 Better Business Ecosystem, Grant Hayward of OSEP.

About Sam:
Having studied PR at university and worked in the industry supporting clients to manage their reputations for more than 20 years, Sam is passionate about the PR profession. Purpose became more salient to her during her leadership development journey with QuoLux, (culminating in an MBA in Leading Business) which in turn has helped shaped Target’s offering while supporting its clients too.

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