Sales & Marketing #1
We’re highlighting ten sales & marketing articles, interviews and webinars which have featured on the B4 website recently.
Deadline to enter Oxford Bus Company ‘Brand The Bus’ competition extended
Oxford Bus Company has extended its deadline for good causes to enter its Brand the Bus competition.
Adept Graphics Goes Carbon Neutral
In the fleet branding business, opportunities to innovate and, in parallel, reduce carbon footprint are not always easy to come by. There is a balance to be kept: providing solutions with the highest-quality, sturdy, and long-life materials on the one side. On the other: keeping chemicals, waste, and carbon-heavy activities and products to a minimum. […]
Energise Your Enterprise | The Innovation Toolkit
In this episode of The Innovation Toolkit, a series exploring tools to help businesses face the challenges of a post-COVID world, Stephen Spencer is joined by Bala McAlinn as they discuss the seventh and final part of the POSITIVE Compass tool: E for Energy.
Hallam Announces International Office Expansion
Digital marketing agency, Hallam, has announced two new office spaces. Opening a new work hub in Leeds, Hallam will also be expanding into international markets, opening in the same area as Google’s new HQ in Malaga, Spain. The new work spaces will give Hallam the opportunity to expand their hybrid work strategy nationally whilst also […]
Introducing… Sam Kandiyali of Target PR
As a director at Target PR, Sam has more than 25 years’ communications experience working for a range of clients from well-known brands to aspiring ones. Sam has worked across various sectors too, but with an emphasis on consumer PR. This year Sam completed an MBA (Leading Business) with research that explored the relationship between […]
Delivering Strategic Differentiation with Dynamic Sales Coach
At Dynamic Group, we put our clients first, with a relentless focus on championing bold ideas that help achieve the extraordinary results. We are not just another consulting company – and we are not corporate either, we are straight talking people experts who bring commercial people thinking and structure to small and medium size businesses.
Taking Euramax out of the shadows offline and into a leading...
Euramax Solutions supports the residential, commercial, and industrial markets with sustainable solutions for uPVC and Aluminium windows and entrance and patio doors. From their state of the art manufacturing facility in Barnsley, South Yorkshire, Euramax manufactures and supplies 10,000’s of products to clients across the UK. Historically selling their products in most channels under an […]
How building brand engagement helps your business grow
We asked Brand Marketing specialist Kate Stinchcombe-Gillies for her top tips on building brand engagement
More in Sales & Marketing
Platinum Quarterly Speaker: Simon Lacey
Blenheim Palace plays host to the first B4 Platinum Quarterly on Wednesday 26th February when our guest speaker will be Simon Lacey.
B4 Welcomes MOTION3
Welcome to B4, Chris Smith and the team from MOTION3, a video agency near Oxford that specialises in creating high-impact visual content for businesses and organisations.
Really Connect with B4 at The Story Museum
Telling your business story is a powerful tool for building trust because it humanises your brand, creating a deeper connection with your audience. We regularly see businesses ‘storytelling’ on social media to great effect and it’s something we want to help our Members do on a more regular basis.
From this author
Building Better Businesses: How Values, Culture and Purpose Shape Positive Impact
Hosted by Better Business Ecosystem lead Grant Hayward, B4 Members gathered to explore what it truly means to run a “better business” — one that creates meaningful impact for employees, customers, communities and the wider world. The discussion examined how organisational values, mission-driven thinking and workplace culture shape the way businesses operate and grow. Please see link at the foot of the article to a report from new B4 Members, Designed by Oxygen, which was referenced by Suzie Mills during the session.
HENLEY FESTIVAL’S SPECTACULAR LINE-UP FOR 2026
Henley Festival Presented by Hemani is thrilled to reveal a dazzling line-up for five magical summer nights from 8-12 July 2026 with headliners on its iconic Floating Stage including Boy George & Culture Club, Sugababes, Lulu, and Alex James’ Britpop Classical.
B4 Business Development Ecosystem – Strategic Focus on Winning the Right...
Our recent Business Development Ecosystem, facilitated by the excellent Caroline O’Connor of Fourth Born, brought together business owners and senior business development professionals from sectors including construction, professional services, charities and technology.