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Issue 61 – Henley Festival

Issue 61, featuring B4 members.

Can Your Business Learn from the Super Bowl? 

Last night’s Super Bowl, won by the Kansas City Chiefs, was one of the most-watched television events of the year in the United States, with over 100 million viewers tuning in to watch the game. Many companies see the Super Bowl as an opportunity to reach a large audience and gain market share with half-time adverts costing an eye-watering $7 million! Here are some common strategies that companies use to leverage the Super Bowl to gain market share:

Venson celebrates completion of first Insurance Practitioner Apprenticeship

Accident management fleet professional secures CII Level 3 Certificate in Insurance www.venson.com Fleet management expert, Venson Automotive Solutions is spotlighting National Apprenticeship Week 2023 with the news that Corey Jacques, a member of its Accident Management Team, has successfully completed his Insurance Practitioner Apprenticeship. Corey is Venson’s first employee to undertake this apprenticeship, gaining CII Level 3 […]

Doing a deal where you least expect it

The impact altitude had on haggling, one heady day.   My first business was called Muscle Music. It rented out PA systems to touring bands. My business partner and I were in our early 20s, both 5’6″ tall (or is that short?) and the name reflected our rather immature sense of humour. Artists we worked […]

The Good Small Business Awards 2023

We are very proud and excited to be able to confirm that Family Mediation and Mentoring LLP have made it to the finals of The Small Good Business Awards 2023 in the category of Industry Champion: Personal Services Award. The UK’s first sustainability awards exclusively for small businesses, promoting the good that businesses do for […]

Rising cost of fleet operations gives cause for re-evaluation, says Venson

TIME TO GO TO TENDERwww.venson.com It’s not just a cost-of-living crisis that is giving cause for financial reassessment, the rising cost of fleet management is forcing many businesses to reassess partnerships and service provider relationships. After salaries, fleets can represent one of the biggest operational costs for a business, so careful selection of outsourced expertise […]

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