It Is The End works on digital research and development with a focus on innovation and problem-solving. VR/AR and games are the main activities of the business. Since the foundation in 2018, we have worked with many clients including luxury brands, but the company is also keen to be involved in projects that use these technologies to have a positive impact on social problems and quality of life.
Bringing innovation and Mixed-Reality technologies was possible to consolidate collaborations with leading companies in Europe, the United States and Japan.
2021 will see the gaming sector move to a new branch in Abu Dhabi, doubling the staff.