How Important are Green Issues to SME’s?
Kate Stinchcombe-Gillies, Founder of Coconut PR and Frank Nigriello, Director of Corporate Affairs at Unipart discuss a wide range of green topic issues in this webinar with some interesting discussions around the questions and comments listed below.
Frank has been with Unipart for over 22 years and is responsible for Unipart’s image and reputation management, internal communications, relations with Government and trade bodies. Frank is also engaged in internal leadership development, training, marketing, brand management, new business and account development. Frank is a member of Unipart’s Group Executive Committee.
Kate is versatile (read: enjoys variety), curious (read: nosey) and straight-talking strategic PR & communications professional. A dab hand at implementing effective communication strategies for start-ups, scale-ups and big brands. Kate’s ‘everyday’ = helping brands improve their storytelling and engage consumers with their product implementations and offerings. Her experience = comfortable working cross-team, cross-territory, delivering in multiple languages as well as across the table/down the phone/in plain English.
0.23 How Important are Green Issues to SME’s? Frank comments ‘Many businesses only see the potential costs to them of going green’.
6.20 ‘It might sound cliché, but it has to come from the heart.’
8.20 ‘Work out what you CAN do and why it matters to your business.’
9.19 ‘We challenged our teams to look at where they could make a difference in everyday work life.’
11.51 ‘What can B4 do to help its members learn about sustainability?’
13.41 ‘Recording and reporting makes you accountable.’
15.42 ‘There’s so much good we can do by just sharing information.’
16.30 ‘What really drove you to think about climate change, not only in business but in your life?’22.16 ‘Children can surprise and delight you.’
See more at the following links:
Unipart: https://www.unipart.com/
Coconut PR: https://coconutpr.com/
This video was produced by B4TV and Oxford Creative Agency:
See the schedule of forthcoming B4TV shows here https://www.b4-business.com/b4tv/
To find out more about joining the B4 community, please visit https://www.b4-business.com/about/To see more about Oxford Creative Agency, please visit: https://oxfordcreative.agency/
More in Education
College opens up global opportunities for its students through the Turing...
Through the Government funded scheme, construction learners from across Abingdon & Witney College, including those on apprenticeship and T Level programmes, have enjoyed quality placements in St Lucia, Spain and the United States, gaining real‑world industry experience while immersing themselves in new cultures.
Abingdon & Witney College ranked among England’s top apprenticeship providers
Staff at Abingdon & Witney College are celebrating national recognition following the publication of the latest National Achievement Rate Tables (NARTS), which confirm the College as one of the leading apprenticeship providers in England. The newly released figures for the 2024/25 academic year show that the College ranks 5th nationally among General Further Education colleges […]
Learners shine at Construction Trade Skills Competition 2026
On Wednesday 6th May, learners from across Abingdon & Witney College showcased their talent, professionalism and technical expertise at their inaugural Construction Trade Skills Competition.
From this author
B4 Announces Three-Year Platinum Partnership with Oxford University RFC
B4 is delighted to announce a new three-year partnership with Oxford University Rugby Football Club (OURFC), with the historic club joining the B4 network as a Strategic Partner – Rugby & Leadership.
B4 People Ecosystem: Wellness, Engagement & Performance
This People Ecosystem session, led by Andy Caldicott of Arvra Wellness, explored the increasingly critical role of employee wellbeing as a driver of organisational performance.
Glorious – Peter Quilter
This is a play about the true story of Florence Foster Jenkins, a 1940’s American socialite, often referred to as “the World’s worst singer”!


